The Cove at Riverside had potential — but also some baggage. Located just down the road from Cherokee RV Park, it was underused, under-managed, and hampered by past leadership challenges. The park had a mix of tenant-owned and park-managed sites, leaving guests confused about expectations and who to turn to when issues arose. Despite the headaches, the location was ideal — offering an easy solution for Cherokee’s overflow and an opportunity to expand Freedom’s footprint in a high-demand area.
This park wasn’t about expansion for the sake of growth — it was about operational strategy. By integrating The Cove into Cherokee’s management structure, Freedom could streamline staffing, reduce payroll, and offer more options to long-term and overflow guests. With smart cleanup, clear communication, and restructured use of the property, The Cove could become a stabilizing extension of an already thriving park.
The Cove now plays a key role in supporting Freedom’s long-term strategy in the Cherokee region. By cutting unnecessary costs, clarifying communication, and creating a small but flexible guest experience, the park has shifted from problematic to purposeful. The improved guest experience is helping the park regain stability and trust. Most importantly, Cherokee’s waitlist now has an outlet — and The Cove has a clear role in Freedom’s growing network.
Real Parks. Real Results.
Real Impact.
Discover how we’re redefining the RV park experience. Whether you’re a guest looking for an exceptional stay or a seller interested in preserving your park’s legacy, join us in creating vibrant, thriving communities.
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